Design Dispatch #17
A well deserved summer breakWe’ve been heads down all year launching some really exciting brands and websites! We're busier than ever. We're doing some of our best work yet. Which is why taking a break right now might seem counterintuitive. One of our values at Emerald is ensuring our business decisions allow for a work life balance (our other values: make impactful design accessible and exceed client expectations). We believe that taking time to rest and recharge will allow us to better support our clients. tl;dr: Emerald will be on summer break from June 24–July 5 Emerald summer break plans⛱️Charlee will be housing sitting up in beautiful Traverse City (just in time for cherry & lavender season!) Leah will be working on her Spanish skills and visiting Charlee in Traverse City for the 4th of July We'd love your Traverse City recs! Charlee & Leah From our #random slack channel • How people spend their time throughout the world • Latest design trend? Hot dogs (Leah did host a hot dog bbq last summer) • Sign up for Stickermule to get some great deals (we saw 50 holographic stickers for $19!) Not sponsored, we're just fans! 🔦 CLIENT SPOTLIGHT Last month (Design Dispatch #16) we featured the Speech in Bloom brand (peep that the brand avatar is both a flower and lips!). This month we're spotlighting on the Speech in Bloom website. Speech in Bloom is a holistic speech and feeding therapy practice based in NYC. Their team was growing and they were looking to increase client inquiry calls and the overall client list. Website project goals
Your website is your biggest marketing asset, it's where people go to ensure you're "legit". We began by understanding Speech in Bloom's audience and what questions and concerns they have before feeling ready to take the step to book a consultation. Once we had a clear picture of the user journey, we created photo and video guidelines so the featured photography that accurately showed the Speech in Bloom services. Speech in Bloom, thank you for your wonderful collaboration!
CURRENTLY COOKING👩🍳 🍋🟩 Leah is making key lime pie for her sister's birthday and excited for season 3 of The Bear (out June 27!) 🍓 Charlee is eating homegrown raspberries and made a white bean pesto flatbread |
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Olympic state of mind🏅 Emerald is staying busy this month, making good progress on some projects launching this fall! We've also been trading notes on who we're cheering for, especially in some of the newer sports like breaking (great Daily episode about the history of breaking) and skateboarding. Nothing feels better than watching incredible athletes perform at the highest level (here, here and here) from our couch. Aaaaand she stuck the landing!! Charlee & Leah From our #random slack...
Well rested☀️🍒 Emerald is back from our summer break and already hit the ground running with two project kickoffs! We're excited to be back but do miss Lady (the pup below) and Traverse City. Emerald summer break recap⛱️ Leah joined Charlee up in Traverse City for some quality in-person time. We visited the Cherry Festival, did loads of beading, took a tour of the historic asylum (actually not scary, pretty cool), went to Sleeping Bear Dunes, tie dyed, made oven s'mores and even did some...
Shoutout to moms We're big fans. When we were seniors at University of Illinois Urbana-Champaign, team Emerald (before Emerald existed!) went all out for the annual Mom's weekend flower show. Charlee and Leah did a Matisse themed exhibit, complete with painting a 7 foot wall, building a structure to hang laser cut flowers and even making matching t-shirts for us and our moms! We've always enjoyed doing the absolute most. Enjoy some photos below. Charlee & Leah Charlee, Leah & the 7 foot mural...